Frequently Asked Questions

AthletiCheck provides expert, behind-the-scenes evaluations of gyms and fitness classes. Our seasoned fitness professionals participate anonymously, assessing workout effectiveness, trainer performance, class quality, and more—giving fitness businesses clear, actionable feedback to elevate their offerings and stand out in a competitive industry. We are fitness professionals with decades upon decades of experience within the health and wellness realm. 

Independent & Unbiased – No affiliations, no hidden agendas
Discreet & Professional – Auditors attend as regular members
Expert-Led – Evaluations by experienced fitness professionals
Action-Focused – Feedback designed to drive real improvement
AthletiCheck doesn’t just tell you what’s happening—we help you understand why it matters and how to improve it.

We make the evaluation process simple, discreet, and stress-free—so you get honest insight without disrupting your day-to-day operations.

1. We start with a conversation. 

Every evaluation begins with a quick chat. We take time to understand your gym or studio, your training style, and what matters most to you.

Together, we’ll confirm:

• Which classes or services you’d like reviewed 
• Any specific goals or concerns you have
• The best timing and frequency for evaluations 

This ensures your audit reflects your standards—not a one-size-fits-all checklist.

2. We build a custom evaluation. 

Using industry best practices and real-world coaching experience, we create an evaluation framework tailored specifically to your business.

This framework guides how we assess:

• Workout effectiveness
• Coaching quality
• Programming structure 
• Class experience
• Facility and operations 

Everything is consistent, fair, and designed to give you feedback you can actually use.

3. We visit discretely - just like a member. 

An AthletiCheck evaluator attends class as a regular participant. No announcements. No special treatment. No disruption.

This allows us to see:

• How classes are truly delivered
• How coaches interact with members 
• How your space functions in real time 

Your team stays focused on what they do best—we quietly handle the rest.

4. We analyze what we observe. 

After the visit, we review everything through a professional, objective lens.

We look at:

• What’s working especially well
• Where small changes could make a big difference
• Consistency across classes and coaches
• Safety, clarity, and overall experience 

Our feedback is based on expertise and standards—not personal opinion.

5. you receive clear, actionable feedback. 

You’ll receive a detailed yet easy-to-understand report outlining our findings.

Each report includes:

• A breakdown of performance across key areas
• Highlights and strengths
• Practical recommendations for improvement 
• Clear priorities and next steps 

No fluff. No vague advice. Just helpful insight.

If you’d like, we’ll walk through the report with you to answer questions and discuss how to apply the feedback.

This conversation helps you:

• Understand the “why” behind the recommendations
• Identify quick wins and long-term improvements
• Decide what actions make the most sense for your business 

6. Ongoing support (optional). 

Many gyms and studios choose recurring evaluations to maintain consistency and track progress over time.

Ongoing audits help you:

• Monitor improvement
• Support coach or trainer development
• Maintain high standards across all classes or locations